Since 1977, when Founder Joel Ripmaster opened the doors at Colorado Landmark for the first time, he has had a clear mission: Provide the most personalized support, flawless guidance and unrivaled knowledge of the real estate market to local and global Boulder County homebuyers and sellers.
Now, four decades later, his words are still powerful and his mission relevant. “This rings as true today as it did decades ago,” he says. “While the world changes, the economy and trends change, and the real estate markets change, one thing remains steadfast: People need a trusted advisor, a local expert, a partner in the home buying and selling process.”
For more than 42 years, Colorado Landmark, Realtors has proven it meets all those challenges and needs, and more.
Local, with love
With more than 60 agents dedicated solely to its two Boulder County offices, Colorado Landmark, Realtors is described by its Vice President Jennifer Fly as “hyper local by design, allowing us to focus on what is important: the health, wealth and happiness of our clients, their families and our community. We believe in being present, local and available.” That is why their downtown offices are in the heart of the communities they are building.
She says, “We flat out love the Boulder Valley and are committed to building it. We are your neighbors, parents at the same schools as your kids, and determined to improve the community we all share.”
Joel Ripmaster adds: “As the Northern Colorado real estate market makers for more than 42 years, we pride ourselves on cultivating an unparalleled understanding of the local market and providing unique and customized offerings to meet the needs of our valued clients and our dynamic housing market.”
This commitment is wide-ranging and deep. “We love the idea of supporting our local economy. We want the money to stay in Boulder, instead of sending it to far-off investors and huge big-box corporations,” Ripmaster says. “We are hyper-committed to using local vendors and suppliers and retailers. This has been important to us since the beginning.
“We have also been deeply connected to Boulder via our support for CU and local schools and charities, and also via the Chamber of Commerce, and their efforts in solving the affordable housing situation and transportation issues in Boulder. We go the extra mile for our fellow Boulderites and are very aware of the importance of sustaining the local economy for our local friends and businesses.”
He points out, “Most of our competitors here are not local; their headquarters are elsewhere. I’ve been here since I went to college at CU in the early 1960s. My wife and I decided to make our home here in Boulder. It is part of our ethos and DNA to connect with local people and to celebrate them.”
Boulder’s “Luxury” Market
The term “luxury” has been widely used and can sometimes lead to a misconception that true service is only for the clients whose homes exceed a certain price point. Colorado Landmark is working to change this misconception.
“At Colorado Landmark, we define luxury a bit differently,” says Jennifer Fly. “Luxury is not defined by the size or price of a property, but by our commitment to the people who trust us to represent them. This means that our service does not begin and end with the sales cycle, but extends for a lifetime.
“Owning a home is the biggest financial and emotional decision people make, and it deserves a local agent dedicated to exceptional service. Colorado Landmark prides itself on customized white-glove service, for every client, no matter the price point. We are constantly searching for the smartest and most efficient ways to empower our agents to provide unique and curated service. We believe in tech-enabled agents; we love data and cutting-edge digital tools, and strive to use them to provide the most personalized – call it luxury – service for our clients.”
Besides their great pride in calling Colorado home and setting the standard for local leadership, Colorado Landmark understands the global appeal of the Boulder community. More importantly, they understand the need to reach the right audience for their properties, to expose their agents to the most innovative practices and learn from the most relevant global housing trends.
As a result, Colorado Landmark, Realtors is an exclusive and long-standing member of Leading Real Estate Companies of the World and Luxury Portfolio International, the world’s market-leading Independent Residential Brokerage Platforms. They are both invitation-only networks that provide their members unrivaled access, elite marketing support, trusted global relationships and maximum exposure for listings. They have a presence in 70 countries, represent more than 565 firms, and have more No. 1 ranked market offices than any other global real estate platforms in the world.
“As members of Leading Real Estate Companies of the World and Luxury Portfolio International we can truly provide our agents and clients with the best of both worlds: a local, independent brand that is deeply rooted in the community, and the strength of an incredible international network of the top independent real estate firms,” says Joel Ripmaster.
A passion for giving back to the community
At Colorado Landmark Realtors they are passionate about getting involved and giving back to the community.
They support outstanding local nonprofits, such as the Flatirons Habitat for Humanity, by making financial contributions and volunteering their time. In fact, on October 24 several staff members and agents participated in a Habitat Build Day at two homes in Boulder.
Colorado Landmark President and Founder Joel Ripmaster supports Buffs 4 Life, and the University of Colorado Buff Club, which raises funds in support of nearly 350 student athletes at the University. The funds provide scholarships and safeguard the mental and physical wellness of the student athletes.
Colorado Landmark Vice President Jennifer Fly is a member of GiveBack Homes, which links real estate professionals with families in need. The nonprofit builds homes for underprivileged families in the United States and abroad, with funds generated and then donated from brokers’ real estate transactions.
The company is collectively dedicated to community improvement, including charitable efforts of numerous individual agents, to organizations like Community Food Share, EFAA, Boys & Girls Clubs, Boulder Safehouse, and countless others.
By Judy Finman, for At Home.