By Tom Kalinski According to the 2015 Boulder County AgeWell study, older adults represent the fastest growing segment of Boulder County’s population. As of 2015, about 19 of Boulder County’s population was age 60 and over. By 2040 that population is projected to account for about 26 of Boulder County’s population.  With this critically important demographic shift, businesses have an opportunity to benefit. RE/MAX of Boulder and Boulder County CareConnect are teaming up to host the Silver Business microSummit, a key event that will help businesses and entrepreneurs understand the trends and influences impacting older adults and learn how to engage age 55+ consumers in Boulder County and beyond. The event is free and open to the public.  Questions addressed will include: -What is the “age wave” and how might this population shift generate opportunities in the market?-What are the leading consumer trends for 55-and-over adults?-What types of products and services might older adults need now and in the future?-How can companies engage with older adults in the marketplace? Speakers and panelists will include: -Elizabeth Garner, Colorado State Demographer-Cliff Harald, Executive Director, Boulder Economic Council-Mike Allen, Technical Program Manager, Google, Inc. and Board Member, Boulder County CareConnect-Bob Morehouse, Founding Partner amp; CEO, Vermilion Design amp; Digital-Kelly Hickey, CFO, Silvernest-Nancy Fenimore, Publisher, Seniors Blue Book Colorado-Jay Kalinski, Broker/Owner, RE/MAX of Boulder-DB Wilson, Managing Broker, RE/MAX of Boulder-Jack Jostes, President amp; CEO, Ramblin’ JacksonAnd more to be announced  Held at the RE/MAX of Boulder main office at 2425 Canyon Blvd on Tuesday, October 11 from 5:30-8:00 pm, this unique event will feature flash talks, happy hour, networking, and fun. The Silver Business microSummit is sponsored by RE/MAX of Boulder, Boulder County CareConnect, CU Leeds School of Business Research Division, Vermilion Design amp; Digital, Seniors Blue Book of Colorado, Ramblin’ Jackson, NJK Photography, and the Daily Camera. To register for free tickets, visit: www.silverbusinesssummit.com Tom Kalinski  Owner/Founder RE/MAX of Boulder 303-441-5620 tomkalinski33@gmail.com
RE/MAX of Boulder Real Estate Blog

* Article originally posted on RE/MAX Boulder website at http://www.boulderco.com/blog/